The typical Apulian orecchiette, in a new, more wrinkled and more concave form, created by chef Maria Cicorella.

From the name, a tribute to a village tradition, to the logo that recalls ancient signs with a fresh esthetic touch: Evviva Maria is the story of a successful combination between modernity and old customs.

In this project I was involved in every step like branding, packaging, illustration, lettering, editorial, social.

Agency: Brainpull